Introduction
At SniffTest, we are committed to protecting your privacy and the privacy of your pets. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use our app.
Information We Collect
We collect the following categories of information:
- Account information (name, email address, password)
- Pet information (name, species, breed, weight, age, known sensitivities, health conditions)
- Scan data (food label images, OCR-extracted text, ingredient analysis results, nutritional calculations)
- Usage data (app interactions, feature usage, preferences, scan history, search queries, analytics events)
- Device information (device type, operating system, app version, device identifiers, IP address)
- Image metadata (timestamp, geolocation if enabled, image properties)
We collect this information to provide our services, improve accuracy, and enhance user experience. Image processing and OCR analysis may occur on your device or through secure third-party services.
How We Use Information
We use your information to:
- Provide and improve our services
- Analyze pet food ingredients and provide nutritional information
- Personalize your experience
- Communicate with you about updates and features
- Ensure security and prevent fraud
- Comply with legal obligations
We do not sell your personal information to third parties.
Data Sharing and Disclosure
We may share your information with:
- Service providers (cloud hosting, analytics including PostHog, customer support, email delivery)
- Third-party OCR and image processing services to analyze food labels
- Third-party ingredient and nutritional databases for analysis
- Legal authorities when required by law, court order, or to protect rights and safety
- Business partners with your explicit consent, subject to strict data protection agreements
- Successors in the event of a merger, acquisition, or sale of assets (with notice to users)
We require all third parties to maintain the confidentiality and security of your information through contractual agreements. We do not sell your personal information to third parties for marketing purposes.
Data Security
We implement industry-standard security measures to protect your data, including encryption in transit and at rest, secure authentication, regular security audits, and access controls. However, no system is 100% secure, and we cannot guarantee absolute security. You are responsible for maintaining the security of your account credentials.
Data Retention
We retain your data for as long as your account is active or as needed to provide services. After account deletion:
- Personal information (account details, pet profiles) is deleted within 30 days
- Scan images and analysis results are permanently deleted from our servers
- Anonymized usage data may be retained for analytics and service improvement
- We may retain certain information longer if required by law or for legal proceedings
- Backup copies may persist for up to 90 days before permanent deletion
Third-party services may have their own retention policies for data processed on their platforms. Contact us at privacy@snifftestapp.com for specific information about data deletion.
Image and Biometric Data
When you scan food labels, we process images that may contain text and visual information. Important information about image data:
- Images are processed to extract ingredient text using OCR technology
- Images may be temporarily stored on our servers during processing
- We do not use images for facial recognition or biometric identification
- Images may be shared with third-party OCR services as necessary for processing
- You can delete individual scans or all scan history at any time through the app
- Deleted images are permanently removed from our servers within 30 days
By using the scanning feature, you consent to the processing and temporary storage of food label images for analysis purposes.
Data Breach Notification
In the event of a data breach that may affect your personal information, we will:
- Notify affected users within 72 hours of discovering the breach (where required by law)
- Provide clear information about what data was affected
- Explain the steps we are taking to address the breach
- Offer guidance on steps you can take to protect your information
- Report breaches to relevant authorities as required by applicable laws (GDPR, CCPA, etc.)
Notifications will be sent via email to the address associated with your account, or through the app if email is unavailable.
Your Rights
You have the right to:
- Access your personal data
- Correct inaccurate information
- Delete your account and data
- Export your data
- Opt-out of marketing communications
- Withdraw consent for data processing
To exercise these rights, contact us at privacy@snifftestapp.com or use the in-app settings.
Children's Privacy
Our app is not intended for children under 13. We do not knowingly collect personal information from children. If we discover that we have collected information from a child under 13, we will delete it immediately. Parents or guardians who believe their child has provided information should contact us at privacy@snifftestapp.com.
Analytics and Usage Tracking
We use analytics services, including PostHog, to understand how you use our app, improve functionality, and enhance user experience. This section provides detailed information about our analytics practices.
- We use PostHog, a product analytics platform, to collect and analyze usage data
- PostHog helps us understand user behavior, identify bugs, and improve app performance
- Analytics data is collected automatically when you use the app
- We do not use analytics data to personally identify individual users
- Analytics data may be aggregated and anonymized for analysis purposes
For more information about PostHog's data practices, please visit their privacy policy at https://posthog.com/privacy.
What Analytics Data We Collect
Through our analytics service (PostHog), we collect the following types of usage data:
- Event data: User interactions such as button clicks, screen views, feature usage, and navigation patterns
- Session data: App session information including session duration, start and end times, and session identifiers
- Device information: Device type, operating system version, app version, and device identifiers
- Feature usage: Which features are used most frequently, scan completion rates, and user flows through the app
- Performance data: App performance metrics, error logs, and crash reports to help us identify and fix issues
- Custom events: Specific events we track such as scan completions, health event additions, and nutrition dashboard views
This data is collected to help us understand how users interact with the app, identify areas for improvement, and ensure the app functions properly.
Session Replay
SniffTest uses session replay technology provided by PostHog to record and replay user sessions. This helps us:
- Understand how users navigate through the app
- Identify and reproduce bugs and technical issues
- Improve user experience by analyzing user interactions
- Provide better customer support by understanding user problems
- Enhance app design and functionality based on real user behavior
Session replays capture user interactions, screen content, and navigation patterns. Sensitive information such as passwords, payment details, and personal data entered in forms may be masked or excluded from recordings. Session replays are stored securely and accessed only by authorized personnel for the purposes stated above. You can learn more about PostHog's session replay practices at https://posthog.com/docs/session-replay/privacy.
How We Use Analytics Data
We use analytics data to:
- Improve app functionality and user experience
- Identify and fix bugs and technical issues
- Understand which features are most valuable to users
- Make data-driven decisions about product development
- Optimize app performance and reduce crashes
- Provide better customer support
- Ensure app security and prevent fraud
Analytics data is used in aggregated and anonymized form for analysis. We do not use analytics data to personally identify individual users or to make decisions about individual users.
Analytics Data Sharing
Analytics data is shared with PostHog, our analytics service provider, in accordance with their privacy policy. PostHog:
- Processes analytics data on our behalf to provide analytics services
- Is contractually obligated to protect your data and use it only for providing analytics services
- Does not use your data for their own marketing purposes
- Stores data securely in accordance with industry standards
- May process data in various jurisdictions as disclosed in their privacy policy
We do not sell analytics data to third parties. Analytics data may be shared with other service providers only as necessary to provide our services, and all such providers are contractually bound to protect your data.
Your Rights Regarding Analytics
You have certain rights regarding analytics data collection:
- You can request information about what analytics data we collect about you
- You can request deletion of your analytics data (subject to technical limitations)
- You can opt-out of certain analytics tracking through app settings (where available)
- You can contact us to exercise your rights regarding analytics data
Please note that disabling analytics may limit our ability to improve the app and provide support. To exercise your rights regarding analytics data, contact us at privacy@snifftestapp.com. For information about PostHog's data practices and your rights, please visit https://posthog.com/privacy.
Third-Party Links
Our app may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information. This Privacy Policy applies only to our app and services.
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for international transfers, including standard contractual clauses and adequacy decisions. By using our app, you consent to these transfers.
GDPR Compliance
For users in the European Union, we comply with the General Data Protection Regulation (GDPR). We process your personal data based on legitimate interests, contract performance, and consent where required. You have enhanced rights under GDPR, including the right to data portability and the right to be forgotten. Our Data Protection Officer can be contacted at dpo@snifftestapp.com.
CCPA Compliance
For California residents, we comply with the California Consumer Privacy Act (CCPA). You have the right to know what personal information we collect, the right to delete personal information, the right to opt-out of the sale of personal information (we do not sell personal information), and the right to non-discrimination. To exercise these rights, contact us at privacy@snifftestapp.com.
Changes to Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes through the app or email. Your continued use of the app after changes constitutes acceptance of the updated policy.
Contact Information
For privacy-related questions or to exercise your rights, contact us at privacy@snifftestapp.com or through our support channels within the app. We will respond to your request within 30 days as required by applicable law.